8 Good Customer Retention Ideas For Small Business – No Shortcuts

Customer Retention Ideas

There are many customer retention ideas that can be adopted, but there are no shortcuts. Retention is a combination of the value add of a product or service and relationship building through the customer experience. There is no “one-size fits all” strategy and every business decide on those ideas that works for them and develop … Read more

Why Is Customer Satisfaction So Important? – It Drives Growth

Why is Customer Satisfaction so Important

Tracking and measuring the satisfaction level of customers is important for every business Why is customer satisfaction so important? The reasons are not far-fetched. Poor customer satisfaction result in loss of customers, negative advertisement of the brand, lack of referrals and a lack of growth in the business. Choosing the Right Metrics There are several … Read more

Customer Experience Journey Map – Walk In Their Shoes

Customer Experience Journey Map

A customer experience journey map should be the heart of your business. It is not about how you think the customer sees your brand and interacts with it, rather it should show how they interact with your products or services and provide a window into the pain points they are facing that prevent them from … Read more

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